16 Jun 2026
How to achieve visibility in the Zero-Click era
The strategy changes: from chasing clicks to conquering visibility, authority, and citations in the SERP.
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Explore our expert resources on SEO, GEO, reporting, and digital PR strategies to improve your brand’s findability and be present wherever your users are searching.
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14 Dec 2023
SEO copywriter: what is it and why is it important to optimize your content?
Learn the main functions and skills of an SEO copywriter, as well as the advantages of having optimized...
11 Nov 2025
Impact of Google SGE (Search Generative Experience) on SEO
Google SGE is the new generative search already launched in 120 countries and could impact the way we use the...
2 Nov 2023
How to migrate from Universal Analytics to Google Analytics 4?
Why start using Google Analytics 4? Firstly, because there is no other option if you want to continue using...
4 Oct 2023
SEO Experiment: Do domains with .cat extension rank better?
Discover the exciting SEO experiment that allowed Human Level to answer this question, our methodology and...
28 Sep 2023
Buyer persona: what it is, how to define it, examples and importance in your business strategy
A buyer persona is a figure in which companies project the characteristics of their potential customer. We...
22 Sep 2023
What EEAT is in SEO: Google evolves the EAT and values the experience of the content creator
The EEAT is a group of fundamental factors that Google takes into account when ranking and positioning...
31 Aug 2023
What is Google Discover?
Get your business listed on Google Discover, get traffic and potential new customers. We tell you which...
3 Aug 2023
Google SGE: how Google Search will affect us in turbo mode
Google Search Generative Experience will change the way we use search engines. Don't miss the conclusions of...
20 Nov 2023
Goodbye to URL parameter management – Fernando Maciá in #TerritorioDSM
Say goodbye to URL parameter management and learn everything you should know to keep your site's indexing...
20 Nov 2023
Audit your website like a PRO – Fernando Maciá in #Posiciona22
Explore Fernando Maciá's presentation for #Posiciona22: "Audit your website like an SEO pro". Find out what...
15 Sep 2021
International SEO: keys to position your website in other countries
In this post we guide you step by step through the planning and management of an international SEO strategy....
20 Nov 2023
Customer journey and content for informational searches
Do you need ideas to create content that responds to informational searches? In this article we give you the...
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