Guillermo Fernández
Technical SEO Consultant
Specialty
WPO
Indexability
Qualification
Professional Degree in Web Applications Development (Ongoing)
Aditional languages
English

Professionally
From an early age I developed a deep interest in computer systems, creating my first modest application in Visual Basic 6 at the age of 15. Soon after I discovered that web development appealed to me more than desktop applications, and by the age of 18 I had started developing basic web environments.
Over time, my interest in web development and optimization led me to offer SEO and development services to third parties, which consolidated a career of more than eight years as a freelancer, where I was able to apply knowledge from the digital realm very varied.
Since 2019, I have been exercising this activity as a contracted professional in different companies, where each of them provided me with what I needed to identify my true passion: technical SEO.
This trajectory has finally led me to the Human Level team, where I have undoubtedly found the talent that will help me continue to grow as a professional.
On a personal level
I am fortunate to share profession with hobby, and I dedicate most of my free time to self-taught training and the development of my own SEO-oriented tools. I also dedicate time to the dissemination of content related, mainly, to Technical SEO.
Communication requires an absolute knowledge about the topic in question, so it is one more reason to put the theoretical part into practice, and thus grow as a professional.
Of course, there’s always time for a good chess session, although I’ve also been a fan of competitive online video games since I was young.
Articles written by Guillermo

28 Oct 2025
New API in Chrome for “soft navigations”
Discover Chrome’s new Soft Navigations API for measuring Core Web Vitals in Single Page Applications. Learn...

19 Aug 2025
ChatGPT, Bing, and Google: Will SEO still matter?
We reflect on the current state of SEO after the rise of LLMs. Here’s how your strategy should evolve to show...

29 Apr 2025
This is how Google could see your website thanks to AI
Google will start using AI-based technology to evaluate sites sooner or later, which could mean significant...

