15 Sep 2026
From blocking bots to negotiating access: the new approach to findability
Learn how regulators, publishers, and CDNs are turning AI access to your content into negotiable value.
SEO/GEO
We bring you the latest SEO & GEO trends and real-world strategies to help your website rank in an increasingly competitive environment. Learn how to adapt to Google’s changes and apply advanced strategies in technical SEO, content, international SEO, ecommerce, and more.
Latest on SEO/GEO
Our articles on SEO/GEO
26 Nov 2013
Mobile SEO: how to improve the search engine positioning of your website for mobile devices
Having a Web site perfectly adapted to its access and positioning from mobile terminals -smartphones and...
19 Nov 2013
How to mark products in your online store with microdata
Microdata has become very popular today mainly because Google uses it to create rich snippets in its search...
4 Mar 2021
What are cookies and how do they work?
What are cookies and how do they work? A cookie or computer cookie is a small file with information that is...
16 Oct 2023
New features of the ‘Hummingbird’ algorithm
On its fifteenth anniversary, Google has revealed its latest algorithm updateAfter the last two black and...
23 Oct 2019
Latent Semantic Indexing: another twist
The Latent Semantic Indexing is a form of information analysis used by search engines in which it is assumed...
9 Sep 2013
How to optimize the loading time of your website
In my previous article, I analyzed how the loading speed of your web page affects SEO different measurement...
22 Aug 2013
Author Rank, Agent Rank, and Authorship: the two sides of the story
About Author Rank Much has been written about Author Rank and its first cousins. Author Rank, Agent Rank and...
8 Aug 2013
Types of penalties and Google “Spam reports”
Google is the search engine with the highest search volume worldwide. In the specific case of Spain, it...
16 Oct 2023
How the loading speed of your website affects SEO
The loading speed of a web page is a key factor for search engine positioning, since it improves...
23 Jul 2013
How to perform a successful website migration
When we think about renewing our Web site, we have doubts such as: what will happen to the current traffic...
11 Jul 2013
Rich snippets to drive more traffic
Google defines snippets as lines of text that appear below each search result and are intended to inform...
1 Jul 2013
Indexed and ranked pages: the secret is visibility (and profitability)
The goal of indexability is not only to index as many pages as possible but, above all, to better position...
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