15 Sep 2026
From blocking bots to negotiating access: the new approach to findability
Learn how regulators, publishers, and CDNs are turning AI access to your content into negotiable value.
SEO/GEO
We bring you the latest SEO & GEO trends and real-world strategies to help your website rank in an increasingly competitive environment. Learn how to adapt to Google’s changes and apply advanced strategies in technical SEO, content, international SEO, ecommerce, and more.
Latest on SEO/GEO
Our articles on SEO/GEO
21 Jun 2006
The immutable laws of search engine optimization marketing
Search engine optimization, despite being a new tool, is based on some of the marketing laws most commonly...
30 May 2006
How to evaluate an SEO campaign
Search engine optimization is the trendy strategy on the Internet. And, as such, everyone – marketing...
15 Dec 2005
Top search engine rankings: pushing the limits of web optimization
The pressure to get first positions in search engines sometimes makes us forget the real objective of a...
6 Jul 2005
Do we all fit in Google’s top ten?
Being at the top of Google is the obsession of any website administrator. With Google generating around 85%...
31 May 2005
How to measure and improve web performance
A website always involves an investment of resources that is only justified to the extent that it fulfills...
22 Mar 2005
Find out in 5 steps if your SEO meets Google’s guidelines
When it comes to positioning our website, we may be tempted to use miraculous tricks or techniques. Do not...
13 Jan 2005
Search engine optimization: trends for 2005
Anticipating what will happen in the future – even if that future is immediate – is a risky...
6 Oct 2004
Search engine optimization or qualified web traffic?
Search engine optimization cannot be reduced to positioning a website, the goal should always be to get...
1 Oct 2004
Position your Web in search engines to make your business worth more
Calculating the price when you want to buy or sell a web portal or an online store is extremely difficult....
20 Nov 2023
How to apply Pareto’s Law to improve Web positioning
The Pareto Principle states that there are many unimportant problems versus only a few serious ones, and that...
11 May 2004
Basic guide to web positioning (SEO)
Search engine marketing is a complex strategy that requires a deep and constantly updated knowledge of the...
27 Mar 2004
Who will lead web search in 2004?
Does Yahoo!’ s acquisition of AltaVista and AlltheWeb mean that these two popular search engines have...
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