SEO

The goal of indexability is not only to index as many pages as possible but, above all, to better position the most profitable content.

The Semantic Web, also called Web 3.0 or Linked Data, is a technological revolution that is changing the way we understand the Web and forcing everything to evolve: search engines, browsers, development and SEO. The Semantic Web is essentially based on a new type of link that serves to connect data or concepts, rather than […]

Here we bring you the presentation of SEO International in its latest version, presented by Fernando Maciá at the GedesTIC Conference (video). The presentation contains methodology and recommendations for the international positioning of a multi-language website. This presentation shows the experience and methodologies applied by Human Level Communications since 2005 in its international SEO services […]

International SEO – eShow Barcelona 2013 from Human Level Communications Latest version of Human Level Communications’ International SEO presentation. You can see a very complete post with all the information of this presentation on structure and positioning of multinational and multilingual Web sites developed in this post. If you are interested in an experienced team, […]

Arturo Marimón (@arturomarimon) of SEOcom. I’m going to talk about content marketing focused on SEO. John Deere started content marketing by publishing an agricultural magazine in 1895 and that was the predecessor of content marketing. Today, content affects conversion, ranking and popularity. Through content marketing we can get natural links and social mentions. Penguin is […]

Simon Heseltine, SEO Director at AOL, Techcrunch, Huffington Post (Washington D.C.) He starts talking about the death of SEO:“it’s a lie, SEO evolves, changes, adapts, but whoever says that SEO is dead is confusing SEO with spamming, with people who try to cheat search engines“.

International Search Engine Optimization 2012 from Human Level Communications This presentation is an update of the one presented at the Walqa Virtual Shops Fair. You can consult the post that complements this presentation and is entitled International Search Engine Optimization – Fernando Maciá at the Professional SEO Congress. The presentation shows working methodologies and recommendations […]

We tell you everything you need to know about Google’s “Ranking Documents” patent and its impact on search engine optimization.

Although Miguel Pascual has already published on his Web site a summary of my presentation in the Professional SEO Congress 2012I wanted to complete the chronicle that I have made of this excellent Congress with the essential content of my talk on International Search Engine Optimization, which is an evolution of the one I gave […]

The Universidad Pontificia Bolivariana in collaboration with Interlat once again has Fernando Maciá as a teacher in the first edition of the Diploma in Internet Marketing. This course is composed of 8 modules, one of which is“SEO – Search Engine Optimization: How to position yourself in search engines to generate traffic to your website“. During […]

Fernando Maciá, Ismael El-Qudsi and Fernando Muñoz have opened the forums that the Spanish Association of Online Media -MediosOn- held for the first time with the aim of reflecting and sharing knowledge and experiences in the world of Digital Media. This first edition of the MediosOn forums focused on SEO applied to online media. The […]

A few weeks ago we shared with you Fernando Maciá ‘s presentation on International Search Engine Optimization that took place at the VII Virtual Shops Fair of Walqa, in Huesca. Well, this time we want to do the same with the video of this presentation. Remember that the presentation deals with the problems that arise […]

International Search Engine Optimization ft walqa fernando maciá from Human Level Communications This is the presentation I used for my presentation at the VII Virtual Shops Fair, which was held from April 16 to 18, 2012 at Walqa. For Human Level Communications it has been our sixth consecutive participation as speakers at the Fair, as […]

Information Architecture and SEO – Fernando Maciá at Search Congress Barcelona 2012 from Human Level Communications

Last December, Google published a new recommendation with respect to the how to tag content on multilingual and multi-country Web sites which greatly simplifies the management of the positioning of the correct URLs in this type of sites for each language/country combination by making it possible to specify in a more specific way which URLs […]

The presentation of content on a series of different pages frequently occurs on Web sites when it is impossible to present all the information on a single page: for example, in long articles that are subdivided into several pages or, more frequently, in product listings. Until now, this situation posed numerous challenges due to the […]