Written by Fernando Maciá
Information Architecture and SEO – Fernando Maciá at Search Congress Barcelona 2012 from Human Level Communications
Fernando Maciá
Founder and CEO of Human Level. Expert SEO consultant with more than 20 years of experience. He has been a professor at numerous universities and business schools, and director of the Master in Professional SEO and SEM and the Advanced SEO Course at KSchool. Author of a dozen books on SEO and digital marketing.
Related Posts
New API in Chrome for “soft navigations”
Discover Chrome’s new Soft Navigations API for measuring Core Web Vitals in Single Page Applications. Learn how this experimental innovation improves performance and user experience tracking in SPAs by consistently distinguishing navigations from interactions.
- Guillermo Fernández Ruiz
- |
- Published on
AI Mode arrives in Spain: the new face of Google Search
Google launches AI Mode in Spain — a conversational search that changes the game. We analyze its impact on web traffic, the challenges of privacy and misinformation, and how to prepare for the era of generative search.
- Juan Antonio Castillejos
- |
- Published on
Sowing informational visibility in the age of algorithms and AI
Recap of María Navarro’s talk on how to keep building visibility in informational searches after the rise of AI.
- Juan Antonio Castillejos
- |
- Published on
Google Updates from within: crisis or opportunity?
What happens inside an agency when Google rolls out an update? This is how we manage change and look for new opportunities.
- María Navarro
- |
- Published on