29 Jun 2026
How brand reputation influences SEO/GEO
AI prioritises external mentions: discover how to bring SEO and communications together so your brand is...
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Explore our expert resources on SEO, GEO, reporting, and digital PR strategies to improve your brand’s findability and be present wherever your users are searching.
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16 Oct 2023
E-commerce analysis possibilities with Google Analytics
Google Analytics can monitor the sales made in our e-commerce using its e-commerce functionality. This option...
16 Oct 2023
Comments in online stores: tips to sell more
According to the ONTSI (National Telecommunications and Information Society Observatory) study on e-commerce,...
26 Mar 2015
How to use Screaming Frog tool in SEO migrations
Screaming Frog is a very useful SEO tool for SEO consultants and developers. To minimize the impact that a...
23 Mar 2015
Presentation by Fernando Maciá at The Inbounder: Secrets for the perfect relationship between client and supplier in digital marketing
On March 20, The Inbounder was held, an event that brought together renowned personalities such as Rand...
6 Mar 2015
Google will improve ranking for mobile-friendly websites
Google has announced that as of April 21, 2015, it will take into account mobile optimization in the...
2 Mar 2015
Keyword consulting tools
Every search engine positioning strategy begins with the definition and choice of keywords. These represent...
18 Feb 2015
HTTP/2 protocol standard approved
After more than 15 years without a new version of the HTTP protocol, the director of the IETF, Mark...
16 Oct 2023
How to prevent shipping costs from reducing sales in your online store
When we analyze the conversion funnel of many e-commerce companies, it is common to find that a significant...
16 Oct 2023
From traditional to e-commerce
At Human Level I am fortunate to collaborate with clients of diverse industries, sizes and concerns. I learn...
4 Dec 2014
Gzip compression in depth
The gzip compression should be a basic requirement for any hosting who wants to offer a good service....
28 Oct 2014
Google technical guidelines update: crawl rendering
Google announced yesterday, through its Google Webmaster Central Blog, the update of some of its technical...
22 Oct 2014
Positioning in Google Images
Positioning our images in Google helps us to receive traffic. For example, in tourism sites, in specialized...
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