16 Jun 2026
How to achieve visibility in the Zero-Click era
The strategy changes: from chasing clicks to conquering visibility, authority, and citations in the SERP.
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Explore our expert resources on SEO, GEO, reporting, and digital PR strategies to improve your brand’s findability and be present wherever your users are searching.
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24 Oct 2019
How to take advantage of the internal search engine for SEO
Discover the benefits of adding search engine functionality to your website, what to look out for on a...
11 Oct 2023
Mistakes to avoid when applying structured data markup
Learn how to avoid misuse of structured data and you won't run the risk of being penalized by a manual review...
30 Oct 2023
How to measure SPA web traffic with Google Tag Manager and Google Analytics
On a SPA website tracking scripts such as Google Analytics do not work correctly with the default...
8 Oct 2019
How to make a good conversion checklist for your homepage
Marta Soler talks about CRO in her speech for Clinic Summit and offers her recommendations to improve our...
11 Oct 2023
How to design a customer-centric strategy
Rocío González, from Analyticae Data Mining, talks about Big Data, Data Mining and the RFM model in her...
8 Oct 2019
How to make Architecture key to your SEO strategy
Arturo Marimón advises us on how to build a perfect architecture for our website in his talk for...
8 Oct 2019
How to transform data into business assets
Gemma Muñoz is clear: storing data is useless if you don't act on it. Discover the keys to his interesting...
7 Oct 2019
How to deal with SEO based on search intentions
Iñaki Huerta tells us how search intent is increasingly valued by Google to be able to offer us solutions to...
7 Oct 2019
How to detect patterns and improve the SEO of your website
Carlos Redondo, founder of Safecont, talks about how to detect patterns to improve the SEO of our website in...
11 Oct 2023
Luis M. Villanueva interviews Fernando Maciá
Fernando Maciá is interviewed by Luis M. Villanueva and talks with him about his beginnings in SEO, SEO for...
11 Oct 2023
Sponsored and ugc links: when to use them and what they imply
The new attributes for sponsored and ugc links have changed the way Google detects the nature of links. In...
11 Oct 2023
Keys to #EncuentroSocialBusiness by Anaya Multimedia
On September 26 took place the #EncuentroSocialBusiness organized by the publishing house Anaya Multimedia at...
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