29 Jun 2026
How brand reputation influences SEO/GEO
AI prioritises external mentions: discover how to bring SEO and communications together so your brand is...
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Explore our expert resources on SEO, GEO, reporting, and digital PR strategies to improve your brand’s findability and be present wherever your users are searching.
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20 Oct 2025
New meta robots guidelines for European press snippets
Discover how the max-snippet, max-image-preview and max-video-preview directives for meta robots allow you to...
11 Feb 2020
Which JavaScript technologies are indexable with the evergreen Googlebot?
Learn with this post which Javascript technologies cannot run Evergreen Googlebot and what consequences it...
27 Nov 2023
Orphan pages: how to detect and solve them
Orphan pages or pages without links do not take advantage of the domain's authority and thus detract from...
28 Jan 2020
How to interpret the new Google Search Console key web metrics report
Learn how to interpret the new GSC speed report with this article: we tell you where it gets its data from,...
20 Jan 2020
Indexability of the shadow DOM
Discover how shadow DOM and web components affect the indexability of pages to avoid positioning problems.
3 Feb 2021
How to report plagiarized content on Google
Have you detected that any of your content has been plagiarized? We explain the necessary steps to follow to...
17 Dec 2019
Ten SEO trends for 2020
Discover our 10 predictions on the challenges (as well as the opportunities) that SEO will face in 2020.
28 Nov 2019
e-Tourism and the opportunities that online marketing offers to the tourism sector
Discover in this complete article how the tourism sector can benefit from online marketing and what have been...
20 Nov 2019
Information architecture and SEO in e-commerce
Post about information architecture and SEO in e-commerce based on Fernando Maciá's presentation at...
5 Nov 2019
Google BERT: update to understand natural language
We tell you everything we know about BERT, Google's biggest algorithm update in the last 5 years that aims to...
24 Oct 2019
How to take advantage of the internal search engine for SEO
Discover the benefits of adding search engine functionality to your website, what to look out for on a...
11 Oct 2023
Mistakes to avoid when applying structured data markup
Learn how to avoid misuse of structured data and you won't run the risk of being penalized by a manual review...
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