16 Jun 2026
How to achieve visibility in the Zero-Click era
The strategy changes: from chasing clicks to conquering visibility, authority, and citations in the SERP.
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23 Nov 2018
Fernando Maciá presents Digital Marketing Strategies in Alicante
Friends, family, colleagues and SEO stakeholders gathered in Alicante to celebrate the publication of...
30 Sep 2018
SEO Surgery with Fernando Maciá – SEMRush Webinar
Last September 27th, SEMRush invited Fernando Maciá to a session on "SEO Surgery". The expert analyzed the...
24 Sep 2018
The pros and cons of using chatbots in E-commerce
Chatbots in e-commerce are the order of the day. Are you thinking of implementing one in your online store?...
11 Oct 2023
How to interpret schema.org to create structured data
Have you ever wondered how schema.org information is interpreted to create structured data? Did you know that...
4 Sep 2018
Ten fun tricks you can do with Google Search
We collect some of the best tricks offered by the world's largest search engine, Google, on the occasion of...
1 Aug 2018
Which WPO techniques become obsolete with the use of the HTTP/2 protocol?
When moving a website from HTTP/1.1 to HTTP/2, some WPO techniques become obsolete, but this does not mean...
30 May 2023
How does JavaScript and AJAX affect Google indexing?
Discover the problems we can encounter when we have a website where the HTML is painted on the client with...
19 Jul 2018
How to optimize internal links in SEO
Optimizing internal links in SEO is a task that will not require a long time and that will bring to your...
17 Jul 2018
How to search and select domains for link building
The off-page optimization of a website includes several techniques that, as the name suggests, focus on...
11 Oct 2023
SEO Seminar 2018: Featured Snippets, voice search and PWAs
Fernando Maciá, director of Human Level, explained at the seminar focused on SEO in 2018, organized by Grupo...
30 May 2023
HTTP cache optimization
The HTTP protocol cache headers allow you to control how each of the file types of a web page are cached in...
6 Jul 2021
How to write a perfect “About Us” page for your business
My intention with this post is to encourage you to solve this lack of your website, because, if you think...
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