16 Jun 2026
How to achieve visibility in the Zero-Click era
The strategy changes: from chasing clicks to conquering visibility, authority, and citations in the SERP.
SEO/GEO
We bring you the latest SEO & GEO trends and real-world strategies to help your website rank in an increasingly competitive environment. Learn how to adapt to Google’s changes and apply advanced strategies in technical SEO, content, international SEO, ecommerce, and more.
Latest on SEO/GEO
Our articles on SEO/GEO
8 May 2020
Types of Google SERP results in 2020 and how to appear in them
Get to know all the functions and characteristics of the different types of Google SERP results and follow...
5 May 2020
What and how do we search in times of coronavirus?
This is how the search potentials of certain queries made by users through search engines have evolved...
27 Nov 2023
How to work with structured data
Structured data allows us to mark content in an unambiguous way so that search engine robots are able to...
27 Nov 2023
5 non-indexable and obsolete web technologies
If your website uses technologies such as Flash or Silverlight, you should consider redeveloping your...
20 Feb 2020
HTTP/3 and QUIC, what do they mean for the web?
Find out what HTTP/3 and QUIC are, how they will improve web performance, how to tell if your website uses...
20 Oct 2025
New meta robots guidelines for European press snippets
Discover how the max-snippet, max-image-preview and max-video-preview directives for meta robots allow you to...
11 Feb 2020
Which JavaScript technologies are indexable with the evergreen Googlebot?
Learn with this post which Javascript technologies cannot run Evergreen Googlebot and what consequences it...
27 Nov 2023
Orphan pages: how to detect and solve them
Orphan pages or pages without links do not take advantage of the domain's authority and thus detract from...
27 Nov 2023
Vega: a new chapter in the Yandex algorithm
The new Yandex update brings interesting new features and continues to build on Palekh, the algorithm that...
28 Jan 2020
How to interpret the new Google Search Console key web metrics report
Learn how to interpret the new GSC speed report with this article: we tell you where it gets its data from,...
20 Jan 2020
Indexability of the shadow DOM
Discover how shadow DOM and web components affect the indexability of pages to avoid positioning problems.
17 Dec 2019
Ten SEO trends for 2020
Discover our 10 predictions on the challenges (as well as the opportunities) that SEO will face in 2020.
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