SEO

Iñaki Huerta tells us how search intent is increasingly valued by Google to be able to offer us solutions to our problems in its results. Read this post if you want to find out how to work the search intent and start thinking like a user.

Carlos Redondo, founder of Safecont, talks about how to detect patterns to improve the SEO of our website in his speech for Clinic Summit.

The new attributes for sponsored and ugc links have changed the way Google detects the nature of links. In this post we tell you everything we know about them.

Fernando Maciá, Alex Navarro, Iñaki Tovar and Isabel Romero discussed in this SEMrush Webinar about the essential SEO tips to apply in the remainder of 2019.

In this article we are going to look at some of our favorite SEO extensions that we consider essential to have in the toolkit to do our job as well as possible.

If you want to squeeze the #WPO out of your #web to the max, learn how to optimize your fonts. In this post we expose several basic optimization techniques that should always be applied, as well as other more advanced techniques that are not always advisable to apply.

The fact that there is structured data in schema.org that is equivalent or almost equivalent to HTML5 semantic tags, makes one suspect that this information may be important for Google’s spider (remember that schema.org is partly created by them).

Using a CDN (Content Delivery Network), is something to keep in mind when we want to improve the performance of a website, especially if we have many visits from multiple locations. But depending on how the website is programmed and the type of information it displays, we will be able to take more or less advantage of the features of this type of service.

It’s not news or a secret: search engines also look at what your customers say about you. We explain how reviews contribute to SEO, what tools you can use to set them up on your website and the impact of negative reviews.

Websites are becoming slower and slower, due to development frameworks and libraries that take up more and more space and designs that tend to seek greater visual impact. Find out how to evaluate it on your website and fix it.

We are going to study an advanced WPO technique that, when properly used, will allow us to achieve a considerable improvement in WPO metrics for users who enter our site for the first time and without affecting, or even improving, those of recurring visitors. This is one of the enhancements offered by the relatively new […]

Fernando Maciá, director of Human Level, talks about International SEO and geoblocking in Siteground’s first SEO Webinar of 2019.

To perform technical audits we usually resort to crawlers or SEO tools that extract the tags involved in positioning such as title, meta tags, title hierarchy tags, etc. Generally, these tools such as Screaming Frog or Ryte extract a large number of these factors, but there are many types of sites and each of them has its peculiarities.

Last September 27th, SEMRush invited Fernando Maciá to a session on “SEO Surgery”. The expert analyzed the websites offered by Twitter users to point out their main SEO mistakes. You can see the video of the session in this post.

Have you ever wondered how schema.org information is interpreted to create structured data? Did you know that you can create JSON-LD or microdata tailored to the data? Find out how it is done here.

When moving a website from HTTP/1.1 to HTTP/2, some WPO techniques become obsolete, but this does not mean that they should be discarded in all cases. Here we analyze the best course of action in each case.