Founder and CEO of Human Level. Expert SEO consultant with more than 20 years of experience. He has been a professor at numerous universities and business schools, and director of the Master in Professional SEO and SEM and the Advanced SEO Course at KSchool. Author of a dozen books on SEO and digital marketing.
Discover Chrome’s new Soft Navigations API for measuring Core Web Vitals in Single Page Applications. Learn how this experimental innovation improves performance and user experience tracking in SPAs by consistently distinguishing navigations from interactions.
Google launches AI Mode in Spain — a conversational search that changes the game. We analyze its impact on web traffic, the challenges of privacy and misinformation, and how to prepare for the era of generative search.