Summary of Fernando Maciá’s speech at the presentation of the Master’s Degree in Digital Marketing Techniques

Yesterday, Tuesday September 13, took place in the classrooms of uLab (Alicante), the conference of our CEO, Fernando Maciá to present the Master in Online Marketing Techniques of KSchool. The meeting, which was scheduled for 7:30 p.m., started at the agreed time. Many future students of the master’s degree and others, simply interested in online […]

How to design conversion-oriented landing pages

Users who arrive at landing pages are potential customers with a high probability of generating a conversion. As the name of these pages indicates, this is the first page the user visits in the entire site, i.e., the page where the user lands. To do so, they had to click on a link from third-party sites:

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