Written by Fernando Maciá
Information Architecture and SEO – Fernando Maciá at Search Congress Barcelona 2012 from Human Level Communications
Fernando Maciá
Founder and CEO of Human Level. Expert SEO consultant with more than 20 years of experience. He has been a professor at numerous universities and business schools, and director of the Master in Professional SEO and SEM and the Advanced SEO Course at KSchool. Author of a dozen books on SEO and digital marketing.
Related Posts
Inside Google Updates: Crisis or Opportunity?
What happens inside an agency when Google rolls out an update? This is how we manage change and look for new opportunities.
SEO and AI: Search Isn’t Dying, It’s Evolving
We offer expert analysis on the real impact on search, visibility data, and optimization strategies for this new paradigm.
The SEO Professional’s New Role: Translator of Tech Shifts
The role of the SEO consultant has evolved due to the fragmentation of online search. Discover in this article the new skills you need to master.
Google AI Mode and local search results
Discover how local search results change when using Google’s AI Mode and adapt your local SEO strategy to the new landscape.