Country code Top Level Domains (ccTLDs) are two-letter domains reserved specifically for a particular country or territory. The names corresponding to each of these domains are regulated by the Internet Assigned Numbers Authority (IANA) and most of them correspond to the country codes of the ISO 3166-1 standard of the International Organization for Standardization (ISO). […]
Dedicated servers are so called when they are used exclusively by one user or company. In this case, the machines, licenses, etc., belong to the hosting company offering the hosting service, which also assumes the management of these servers and guarantees their uninterrupted operation. When choosing a dedicated server, it is very important to know […]
What is digital marketing? Digital marketing, online marketing, e-marketing or Internet marketing refers to the promotion of products or services on the Internet. In a more concrete way, we would be calling under these concepts the set of marketing strategies that we can use to attract and retain customers to a website. A business […]
A domain is the name used to identify a website. The domains consist of two parts: The first part is the name itself. The second is the top-level domain, better known as extension. For example for the domain “Humanlevel.com”, “Humanlevel” would be the name and “.com” the extension. Note that domains are unique within each […]
Double opt-in is an expression related to the way in which a mailing list is created, i.e. the way in which a person’s data is included as a recipient within a commercial or advertising e-mail distribution list. Double opt-in is a system for registering user data as a recipient on a mailing list by which […]
Dropshipping is an e-commerce model where the online store does not have stock of the products offered. At the moment a purchase is made, the online store manager issues a request to the product supplier to ship the item to the end customer. This business model is a common entry into e-commerce for entrepreneurs because […]
Dynamic HTML or DHTML, is the one that through the use of JavaScript is modified as the user interacts with it. The term is in disuse since anything done with JavaScript such as AJAX, animations, sliders, carousels, form validation, etc., is considered and practically all websites have dynamic elements. In addition, many of them have […]
Exact Match Domains, or EMDs, are domain names that exactly match a website’s target keywords. For example: agenciaseoalicante.com consultorseoalicante.info agenciamarketingalicante.es Long etcetera. This is a technique widely used by webmasters and SEO consultants in the first decade of the 2000s. to give a boost to the rankings of a portal in search engines, because Google […]
Generic top-level domains are domains administered by the Internet Corporation for Assigned Names and Numbers (ICANN). The Internet’s official DNS domain name servers translate these domains into their equivalent IP addresses so that requests for content from those domains can be routed to the appropriate Web server. These are generic top-level domains, e.g., .com, .org, […]
Google Disavow Tool is a functionality arranged by Google in August 2013 so that webmasters could “fight” against harmful inbound links pointing to their website. These links could comprise a wide range of features: Being over-optimized. Being in places of poor quality. Links purchased. In short, links whose purpose is to manipulate the PageRank of a […]
Internationalized domain names are created to be able to contain characters outside the ASCII standard, such as accents, umlauts, the eñe or Russian, Chinese, Japanese or Arabic characters. The Domain Name System (DNS) standard only allows ASCII characters. It would be costly and problematic to change the standard worldwide, so without changing the DNS standard, […]
Mirror domains are domains parked on the same IP as the main or canonical domain. When browsing these domains, we access the same content with the only difference being the main domain in the URL. By presenting exactly the same content as this one, they are detected as duplicate content and one of the two […]
Nic.es is the registration and management platform for .es domains that belongs to the organization that regulates these ccTLDs, red.es. This public business entity is attached to the Secretary of State for Telecommunications and the Information Society of the Ministry of Industry. Nic.es is contained within the portal dominios.es and allows you to perform the […]
The meta description is a meta tag whose content serves as the primary reference for the description that search engines display under the title in the snippet of their search results: The meta description must be included between the tags <head> and </head> of the page and its length must not exceed 150 characters, spaces […]
