Say goodbye to URL parameter management and learn everything you should know to keep your site’s indexing under control with Fernando Maciá’s presentation for #TerritorioDSM.
Discover with this post which links are detected by Google and which are not and how to correctly apply the Link Sculpting technique.
If your website uses technologies such as Flash or Silverlight, you should consider redeveloping your website. These technologies are becoming obsolete and affect SEO, as they are not indexable.
Discover how the max-snippet, max-image-preview and max-video-preview directives for meta robots allow you to protect yourself from negative effects on media search results.
Learn with this post which Javascript technologies cannot run Evergreen Googlebot and what consequences it has for indexing.
Discover how shadow DOM and web components affect the indexability of pages to avoid positioning problems.
The fact that there is structured data in schema.org that is equivalent or almost equivalent to HTML5 semantic tags, makes one suspect that this information may be important for Google’s spider (remember that schema.org is partly created by them).
To perform technical audits we usually resort to crawlers or SEO tools that extract the tags involved in positioning such as title, meta tags, title hierarchy tags, etc. Generally, these tools such as Screaming Frog or Ryte extract a large number of these factors, but there are many types of sites and each of them has its peculiarities.
Discover the problems we can encounter when we have a website where the HTML is painted on the client with JavaScript and AJAX and what we must do to ensure indexability in Google.
The purpose of the sitemap file is to help search engines find and index the pages of your website. As a general rule, crawlers index all the pages they find, unless they include some kind of blocking instruction. In this article we tell you how you can optimize this file to improve the indexing of your site.
SPA web development frameworks such as Angular, React and similar, can cause indexability problems. Here you will see what strategies have been followed to solve it until the best solution so far: Universal JavaScript.
On websites we often find content that, due to its large extension, is presented on more than one page. For example, in online stores that have very extensive product listings. In this case, the articles are distributed in different pages, which end up forming a series of interrelated URLs.
For a website to appear in the search results of a Google user, the prerequisite is that the pages of that site are included in the search engine’s index. Explained in a very general way, the process by which Google is able to display results after a query, is divided into three main phases:
Google announced yesterday, through its Google Webmaster Central Blog, the update of some of its technical guidelines. These guidelines affect the way Google crawls the content of websites and has an effect on their ranking. If up to now Google crawled a website in a similar way as a text browser (e.g. Lynx), now Google […]
Search engines or, as they are technically called, Information Retrieval Systems, are one of the great achievements of computer science and, more specifically, of the field of Artificial Intelligence. Today, no one can doubt its importance as an engine of the world economy. For many, its inner workings are an almost magical mystery. In this […]
Everyone who has used content management systems such as WordPress will know about content tagging. In each entry we can define a list of terms separated by commas that will be associated to the tag. This is a functionality that is often used without any kind of control and, because a page is created for […]
