22 Sep 2020
Abandoned basket
In the field of e-commerce, an abandoned basket is usually referred to as the set of products associated with...
Letter C
Explore marketing and findability terms under the letter C in our specialized industry glossary.
23 Apr 2021
Click-through rate (CTR)
The CTR, Click-through rate, is the percentage of users who clicked on a link or an ad with a link. It is...
14 Feb 2020
Cross-selling
Cross-selling is a technique used in online stores to encourage the user to increase the number of products...
22 Mar 2021
Cost per click (CPC)
What is Cost per Click? The Cost per Click is a profitability indicator or cost model based on the payment of...
12 Feb 2021
Cost per lead (CPL)
We define a lead as a prospect, a potential customer. A lead is a web user who, during his visit to the...
2 Jun 2022
Cost per acquisition (CPA)
Cost per acquisition or CPA is the total cost invested in promoting a website to achieve a sale. In online...
19 Oct 2021
Cost per thousand impressions (CPM)
It is the cost of a web advertising campaign directly related to the number of times an ad is displayed...
14 May 2020
Crawl errors
What are Google Search Console crawl errors? Crawl errors are one of the main functionalities included in the...
28 Dec 2021
Conversion Rate Optimization (CRO)
CRO (Conversion Rate Optimization) is the professional activity that deals with the analysis and continuous...
17 Sep 2020
Confianza Online
Confianza Online is an Spanish association created in 2003 by Autocontrol and Adigital whose purpose is to...
17 Jun 2021
Cross-media marketing
Cross-media marketing refers to all media that can be used cross-media to promote our presence on the...
8 Nov 2021
Error code 500
We tell you what the 500 error code or internal error code is, the most common types of errors and why they...
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