SEO strategy for ecommerce: position your online store
Do you have an online store and want to improve its positioning in Google? We tell you step by step how to define and implement an SEO strategy for e-commerce. Read on!
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Do you have an online store and want to improve its positioning in Google? We tell you step by step how to define and implement an SEO strategy for e-commerce. Read on!
Find out which are the 10 essential skills you must have if you want to become an SEO expert. Read on in this post!
Get to know all the functions and characteristics of the different types of Google SERP results and follow our recommendations if you want to appear in them.
Google News is a Google platform that stores a large amount of news and articles about recent and current events. In this article we tell you what it consists of, its functionalities, inclusion requirements, the objectives pursued by the platform and how it can help us in our positioning strategy.
The purpose of the sitemap file is to help search engines find and index the pages of your website. As a general rule, crawlers index all the pages they find, unless they include some kind of blocking instruction. In this article we tell you how you can optimize this file to improve the indexing of your site.
Do you know what topical searches are and how to take advantage of them in your SEO strategy? In media positioning, when we talk about current searches, we refer to those that reach their highest peak of searches at specific moments in time.
On websites we often find content that, due to its large extension, is presented on more than one page. For example, in online stores that have very extensive product listings. In this case, the articles are distributed in different pages, which end up forming a series of interrelated URLs.
The optimization of product sheets is a very important issue that we must study carefully. When we talk about optimization, we refer to the fact of preparing something, in detail, with the objective of achieving a certain optimal situation that offers the expected results and performance.
Yesterday, Tuesday September 13, took place in the classrooms of uLab (Alicante), the conference of our CEO, Fernando Maciá to present the Master in Online Marketing Techniques of KSchool. The meeting, which was scheduled for 7:30 p.m., started at the agreed time. Many future students of the master’s degree and others, simply interested in online […]
Users who arrive at landing pages are potential customers with a high probability of generating a conversion. As the name of these pages indicates, this is the first page the user visits in the entire site, i.e., the page where the user lands. To do so, they had to click on a link from third-party sites:
On November 4 of this year will begin the Master in Online Marketing Techniques in Alicante. The master’s degree is organized by KSchool, a school based in the main provinces that bases its philosophy on LEAN training, with special emphasis on the practical aspect of knowledge. Human Level will be part of the Master’s faculty, […]
