Information architecture and SEO: the case of Guias11811.es
Information architecture and SEO: the case of Guias11811.es – Fernando Maciá from Human Level Communications from Human Level Communications
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Information architecture and SEO: the case of Guias11811.es – Fernando Maciá from Human Level Communications from Human Level Communications
Google Disavow Tool: a consequence of Google Penguin Google announced the implementation of its algorithm update called Penguin at the end of April 2012. This update focused, according to the search engine, on detecting websites that were violating Google’s quality guidelines for webmasters. Two fundamental aspects were targeted by Google Penguin: over-optimized websites (keyword density […]
Video of Fernando Maciá’s talk on the Impact of the Internet on Business Activity Videos of my presentation Impact of Internet on Commerce, during the closing ceremony of the IX Virtual Shops Fair of Walqa, in Huesca. You can watch the presentation of this talk here. Impact of the Internet on Trade (part I) Impact […]
The beginning of the end of keywords On October 18, 2011, Google announced through its Google Analytics blog as well as its Official Google Blog that the use of the search engine for users logged into Google would, from then on, be done in a secure server (SSL) environment. In practice, for users, this meant […]
There are different types of e-commerce, depending on the company, that will help you increase your sales volume and bring you closer to your potential customers.
Affiliate programs are becoming a very popular system in e-commerce, as small businesses can access resources that were previously only available to large companies with high revenues.
Today, many traditional businesses have turned to e-commerce. In addition, there are more and more stores that only sell their products online. It was inevitable that social networks would join this e-commerce boom.
Fernando Maciá will participate next week in the event organized by ClinicSEO and the Master in Search Engines, during which he will present his book“Marketing Online 2.0: How to attract and retain customers on the Internet“. As you already know, the event organized by the guys from ClinicSEO is an event where the attendees propose […]
Fernando Maciá presents for the first time in the city of Alicante his book“Marketing Online 2.0: How to attract and retain customers on the Internet“. Backed by its success on Amazon.es, after only a few weeks of being on sale it was the best seller in its category, thanks to its globalized and current perspective […]
In 2008 the SEPA (Single Euro Payments Area) began to take shape with the introduction of the euro, which led to the creation of a single economic market throughout the European Union. In the field of retail payments the conditions were not the most adequate and therefore it was thought that establishing a Single Euro Payments Area would be positive.
José Luis Pulpón (Google) The second digital revolution. Some call it big data, but it is as important to have a lot of data as it is to know how to manage it. The important thing is to focus on it. As everything can be measured, there is more and more data. What does the […]
Having a Web site perfectly adapted to its access and positioning from mobile terminals -smartphones and tablets- is increasingly important if we do not want to give up almost a growing percentage of the market. Web traffic from mobile devices is increasing exponentially. Web traffic from mobile devices is increasing exponentially. Having a website adapted […]
We leave you with the last presentation of Fernando Maciá in the last #SearchDay of OMWeek Madrid. In it, Fernando talks about the importance of context in the optimization process and the need to broaden the traditional SEO approach. Search marketing: when SEO is no longer enough by Human Level Communications 1. Search Marketing: when […]
The goal of indexability is not only to index as many pages as possible but, above all, to better position the most profitable content.
We are celebrating at Human Level Communications: our domain humanlevel.com is eleven years old!!! Why Human Level Communications? The idea behind the concept of Human Level Communications -communications on a human level – was that, regardless of how sophisticated the means we use to communicate – smoke signals, telephone, radio, Internet – what has not […]
Web Analytics and SEO: analysis and segmentation of traffic sources – Human Level Communications at Congreso Web Zaragoza 2013 from Human Level Communications Fernando Maciá was in charge of closing the Zaragoza Web Congress 2013 with this speech. In this edition, there was a lot of Web Analytics, Development, Applications, SEO, Social Media, eCommerce […]
