20 Nov 2023
Aspects to take into account before starting a new project
The path of entrepreneurship is a complex task in which many factors come into play, some of them depend on...
Fernando Maciá
Founder and CEO of Human Level. Expert SEO consultant with more than 20 years of experience. He has been a professor at numerous universities and business schools, and director of the Master in Professional SEO and SEM and the Advanced SEO Course at KSchool. Author of a dozen books on SEO and digital marketing.
20 Jul 2015
Seven essential elements that an online store must have
All e-commerce sites follow the same structure, but not all of them have the same functionalities...
13 Jul 2015
Advantages of having an online store
Nowadays, the creation of an e-commerce is an uncomplicated and time-consuming process, but it can be done by...
26 Sep 2023
Information architecture and SEO: the case of Guias11811.es
Information architecture and SEO: the case of Guias11811.es – Fernando Maciá from Human Level...
27 Aug 2014
Google’s Disavow tool: when and how to use it
Google Disavow Tool: a consequence of Google Penguin Google announced the implementation of its algorithm...
26 May 2014
Impact of the Internet on commerce
Video of Fernando Maciá’s talk on the Impact of the Internet on Business Activity Videos of my...
26 May 2014
Not provided: towards SEO without keywords?
The beginning of the end of keywords On October 18, 2011, Google announced through its Google Analytics blog...
2 Mar 2021
The ideal types of e-commerce for your business
There are different types of e-commerce, depending on the company, that will help you increase your sales...
4 Mar 2021
What are affiliate programs in e-commerce?
Affiliate programs are becoming a very popular system in e-commerce, as small businesses can access resources...
20 Nov 2023
Presentation of the book Marketing Online 2.0 with Clinic SEO at Pompeu Fabra University
Fernando Maciá will participate next week in the event organized by ClinicSEO and the Master in Search...
13 Feb 2014
Presentation of the book Marketing Online 2.0 at the Museum of Contemporary Art of Alicante
Fernando Maciá presents for the first time in the city of Alicante his book“Marketing Online 2.0: How...
26 Nov 2013
New features in Google Search
José Luis Pulpón (Google) The second digital revolution. Some call it big data, but it is as important to...
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