8 Oct 2019
How to make a good conversion checklist for your homepage
Marta Soler talks about CRO in her speech for Clinic Summit and offers her recommendations to improve our...
Fernando Maciá
Founder and CEO of Human Level. Expert SEO consultant with more than 20 years of experience. He has been a professor at numerous universities and business schools, and director of the Master in Professional SEO and SEM and the Advanced SEO Course at KSchool. Author of a dozen books on SEO and digital marketing.
11 Oct 2023
How to design a customer-centric strategy
Rocío González, from Analyticae Data Mining, talks about Big Data, Data Mining and the RFM model in her...
8 Oct 2019
How to make Architecture key to your SEO strategy
Arturo Marimón advises us on how to build a perfect architecture for our website in his talk for...
8 Oct 2019
How to transform data into business assets
Gemma Muñoz is clear: storing data is useless if you don't act on it. Discover the keys to his interesting...
7 Oct 2019
How to deal with SEO based on search intentions
Iñaki Huerta tells us how search intent is increasingly valued by Google to be able to offer us solutions to...
7 Oct 2019
How to detect patterns and improve the SEO of your website
Carlos Redondo, founder of Safecont, talks about how to detect patterns to improve the SEO of our website in...
26 Dec 2016
What are the big trends expected for 2017 in e-commerce?
The year 2016 is coming to an end, leaving behind twelve months marked by relevant political, economic and...
16 Oct 2023
Structured data – questions and answers with Google
Yesterday I had the opportunity to participate with Anton Shulke, Cristian Sepúlveda, Gianluca Fiorelli and...
27 Oct 2016
Mobile search: how it affects SEO
Around 60% of all searches are performed from mobile devices and more than 85% of the results are already...
25 Dec 2021
Quality content: what Google wants to find in your online store
Content is king, but only quality content. There has been a lot of discussion over the last few years about...
2 Jun 2016
Customer Journey Analysis and Search Scenarios (I/II)
This is the Spanish transcript of my presentation in English at The Inbounder event held in Valencia on May...
22 May 2016
Customer journey analysis and search scenarios
Customer journey analysis and search scenarios by Fernando Maciá Domene This is the Spanish presentation of...
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