Written by María Santoja
On January 12, Fernando Maciá’s book Marketing online 2.0 was presented in Valencia. The event took place at the Bibliocafé bookstore-cafeteria, where many marketing professionals and enthusiasts came to celebrate their monthly Monday Reading Club.
The event in Valencia was attended by the CEO of Human Level, who presented his book and initiated a debate on the current state and future of online marketing. Esteban Rodrigo was the host of the event, and dedicated an emotional presentation, reviewing not only the professional career of Fernando Maciá, but also portraying his personal side, with details about his tastes and hobbies.
(…) Fernando feels and works as a teacher. Something that seems innate in his demeanor, attitude, and posture. (…) First and foremost Fernando is a great human being. He enjoys cycling and photography. A sensitive person who loves the baroque music of Vivaldi and Juan Sebastian Bach and opera.
Almost a hundred people attended the event, and many of the attendees took the opportunity to have Fernando Maciá sign a copy of his book.
The Monday Reading Club is a book club that was born in 1892 in New Jersey. In Spain it has been held since 2009 in different cities of the country, where participants meet monthly and discuss a book, usually works related to the world of business, Internet and new technologies.
In addition, moments before the presentation, the journalist Paco Cremades interviewed the author for the radio program De 12 a 2, which he shares with Esteban Rodrigo, and which is broadcast on Gestiona Radio.
