Manuel

Manuel
Former SEO consultant at Human Level. Graduated in Law. He later completed a Master's Degree in Online Marketing Techniques and obtained the Certification of Pedagogical Aptitude. Specialist in SEO and digital marketing.
Manuel

Linkbuilding: concept, links and SEO best practices

What is linkbuilding: basic concepts Linkbuilding is one of the most important aspects of SEO, at Off Page level, and consists of the generation and achievement of external links to our website. In other words, it is about getting other pages relevant to search engines and users to link to our content. The objective of […]

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What is ASO (App Store Optimization)?

What is ASO(App Store Optimization)? The ASO is the optimization of mobile applications in the stores enabled for their acquisition, with the objective of appearing in the first search results of users in these application stores or in the search results of users in these stores. markets, i.e. in the App Store for Apple’s iOS, […]

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How to create and manage campaigns in Google AdWords for video

As we have already mentioned in previous posts about Video Marketing and YouTube, we consider it essential to pay attention to this medium, the video, when creating an online marketing strategy. We have already seen the ad formats on YouTube and the reasons that would motivate us to use the Google AdWords platform for video. […]

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YouTube ads: formats and unification in Google AdWords

In a past post about Video Marketing and the importance of YouTube in digital strategywe saw how YouTube was an incredibly useful platform for advertisers and for them to develop their branding, connect with users, create their own communities and even deepen the relationship with their customers. If you want to be part of the […]

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Video Marketing and YouTube: go viral

From now on, you have to mark it with fire in your mind, you must use the Video Marketing in your Digital StrategyWhy? The online video has overwhelmed us and a premonitory example comes to mind that already warned us and that I invite you to listen to in the following video while you read […]

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Mobile SEO: 7 mistakes you should not make in your mobile online strategy

Mobile is not a trend: the world has become a multi-device connection of which practically all of us are a part. It is such an extreme social phenomenon that nowadays anyone leaves home without their keys, without money or even without their partner, but never without their cell phone, that inseparable companion. We continually see […]

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