{"id":79708,"date":"2025-07-25T12:38:30","date_gmt":"2025-07-25T10:38:30","guid":{"rendered":"https:\/\/www.humanlevel.com\/industries\/salud"},"modified":"2026-01-26T09:23:06","modified_gmt":"2026-01-26T08:23:06","slug":"healthcare","status":"publish","type":"page","link":"https:\/\/www.humanlevel.com\/en\/industries\/healthcare","title":{"rendered":"SEO for healthcare"},"content":{"rendered":"<p><div class=\"row vc_custom_1676554029519\" style=\"background-color: #f9f9fb !important;\" ><div class=\"col section_clientes\"><div class=\"container\"><div class=\"row mb-4\"><div class=\"col section_clientes_f1\"><div class=\"mb-4\"><\/p>\n<div class=\"estilo_contenido_5\">They have already trusted us<\/div>\n<p><\/div><\/div><\/div><div class=\"row mb-4\"><div class=\"col-md-2 col-sm-4 section_clientes_f2_col1 col-6 col-sm-6 col-md-6 col-lg-4 col-xl-2\"><img loading=\"lazy\" decoding=\"async\" width=\"361\" height=\"112\" src=\"https:\/\/www.humanlevel.com\/wp-content\/uploads\/clinica-edo-1.jpg\" class=\"img-fluid\" alt=\"Cl\u00ednica dental Edo\" sizes=\"auto, (max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" \/><\/div><div class=\"col-md-2 col-sm-4 section_clientes_f2_col2 col-6 col-sm-6 col-md-6 col-lg-4 col-xl-2\"><img loading=\"lazy\" decoding=\"async\" width=\"325\" height=\"112\" src=\"https:\/\/www.humanlevel.com\/wp-content\/uploads\/exakt.png\" class=\"img-fluid\" alt=\"Exakt Health\" sizes=\"auto, (max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" \/><\/div><div class=\"col-md-2 col-sm-4 section_clientes_f2_col3 col-6 col-sm-6 col-md-6 col-lg-4 col-xl-2\"><img loading=\"lazy\" decoding=\"async\" width=\"324\" height=\"112\" src=\"https:\/\/www.humanlevel.com\/wp-content\/uploads\/saludonnet.png\" class=\"img-fluid\" alt=\"Salud On Net\" sizes=\"auto, (max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" \/><\/div><div class=\"col-md-2 col-sm-4 section_clientes_f2_col4 col-6 col-sm-6 col-md-6 col-lg-4 col-xl-2\"><img loading=\"lazy\" decoding=\"async\" width=\"362\" height=\"112\" src=\"https:\/\/www.humanlevel.com\/wp-content\/uploads\/manuel-escudero.png\" class=\"img-fluid\" alt=\"Logo de Centro Manuel Escudero\" sizes=\"auto, (max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" \/><\/div><div class=\"col-md-2 col-sm-4 section_clientes_f2_col5 col-6 col-sm-6 col-md-6 col-lg-4 col-xl-2\"><img loading=\"lazy\" decoding=\"async\" width=\"361\" height=\"112\" src=\"https:\/\/www.humanlevel.com\/wp-content\/uploads\/clinica-planas.jpg\" class=\"img-fluid\" alt=\"Logo de Cl\u00ednica Planas\" sizes=\"auto, (max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" \/><\/div><div class=\"col-md-2 col-sm-4 section_clientes_f2_col6 col-6 col-sm-6 col-md-6 col-lg-4 col-xl-2\"><img loading=\"lazy\" decoding=\"async\" width=\"312\" height=\"72\" src=\"https:\/\/www.humanlevel.com\/wp-content\/uploads\/proclinic-logo.jpg\" class=\"img-fluid\" alt=\"Proclinic\" sizes=\"auto, (max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" \/><\/div><\/div><\/div><\/div><\/div><div class=\"row\"><div class=\"col section1\"><div class=\"container\"><div class=\"row mb-4\"><div class=\"col section1_col1 col-12\"><div class=\"mb-4\"><\/p>\n<div class=\"section1_p1 estilo_titulo_seccion\">\n<h2><span class=\"notion-enable-hover\" data-token-index=\"0\">Specialized SEO for the healthcare sector<\/span><\/h2>\n<\/div>\n<div class=\"section1_p2 estilo_contenido_5\">\n<p>In the healthcare sector, patients often start their search on the Internet. Whether they are looking for a nearby clinic, a trusted specialist or medical information, the decision starts with search engines. We specialize in making your clinic or practice appear when the patient is looking for you. We optimize your website to attract qualified traffic, increase appointment requests and build digital trust where it matters.<\/p>\n<\/div>\n<p><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"row vc_custom_1675958803271\" style=\"background-color: #f9f9fb !important;\" ><div class=\"col section2\"><div class=\"container\"><div class=\"row mb-4\"><div class=\"col-md-6 section2_col1 col-12 col-md-12 col-lg-6\"><div class=\"mb-4\"><\/p>\n<div class=\"section2_col1_p1 estilo_contenido_4\">Why invest in SEO?<\/div>\n<div class=\"section2_col1_p2 estilo_titulo_seccion\">\n<h2><span class=\"notion-enable-hover\" data-token-index=\"0\">Connect with patients when they seek medical care<\/span><\/h2>\n<\/div>\n<p><\/div><\/div><div class=\"col-md-6 section2_col2 col-12 col-md-12 col-lg-6 estilo_contenido_2\"><div class=\"mb-4\"><\/p>\n<div class=\"section2_lista\">\n<ul>\n<li>SEO recommendations adapted to the healthcare sector<\/li>\n<li>Digital trust and reputation (EEAT)<\/li>\n<li>Strategies for clinics and healthcare professionals<\/li>\n<li>Adaptation to semantic algorithms and LLMs<\/li>\n<\/ul>\n<\/div>\n<p><\/div><div class=\"mb-4\"><\/p>\n<div id=\"empezar\"><a class=\"btn btn-hlc\" href=\"#anchor-formulario\">START NOW<\/a><\/div>\n<p><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"row\"><div class=\"col section3\"><div class=\"container\"><div class=\"row mb-4\"><div class=\"col section3_f1\"><div class=\"mb-4\"><\/p>\n<div class=\"section3_f1_p1 estilo_contenido_4\">What is SEO for the healthcare sector?<\/div>\n<div class=\"section3_f1_p2 estilo_titulo_seccion\">\n<h2>What our service includes<\/h2>\n<\/div>\n<p><\/div><\/div><\/div><div class=\"row mb-4\"><div class=\"col-md-2 col-sm-4 section3_f2_col1 col-12 col-sm-12 col-md-6 col-lg-6 col-xl-4\"><div class=\"mb-4\"><\/p>\n<div class=\"icon_proceso\"><img loading=\"lazy\" decoding=\"async\" src=\"\/wp-content\/themes\/humanlevel\/img\/icon-1.svg\" width=\"24\" height=\"24\" \/><\/div>\n<div class=\"p1 estilo_contenido_2\">\n<h3>Specialized SEO audit<\/h3>\n<\/div>\n<div class=\"p2 estilo_contenido_1\">We analyze all technical aspects of your website such as crawling, indexing, loading speed, performance or markup to improve your brand&#8217;s findability.<\/div>\n<p><\/div><\/div><div class=\"col-md-2 col-sm-4 section3_f2_col2 col-12 col-sm-12 col-md-6 col-lg-6 col-xl-4\"><div class=\"mb-4\"><\/p>\n<div class=\"icon_proceso\"><img loading=\"lazy\" decoding=\"async\" src=\"\/wp-content\/themes\/humanlevel\/img\/icons\/edit-3-red.svg\" width=\"24\" height=\"24\" \/><\/div>\n<div class=\"p1 estilo_contenido_2\">\n<h3>Content strategy based on EEAT<\/h3>\n<\/div>\n<div class=\"p2 estilo_contenido_1\">We conduct a research of terms by specialty, pathology, geographic location and propose a content strategy based on increasing online reputation and authority.<\/div>\n<p><\/div><\/div><div class=\"col-md-2 col-sm-4 section3_f2_col3 col-12 col-sm-12 col-md-6 col-lg-6 col-xl-4\"><div class=\"mb-4\"><\/p>\n<div class=\"icon_proceso\"><img loading=\"lazy\" decoding=\"async\" src=\"\/wp-content\/themes\/humanlevel\/img\/icons\/git-pull-request-red.svg\" width=\"24\" height=\"24\" \/><\/div>\n<div class=\"p1 estilo_contenido_2\">\n<h3>Architectural analysis<\/h3>\n<\/div>\n<div class=\"p2 estilo_contenido_1\">We study the architecture and internal linking and propose optimizations based on thematic groupings and search patterns.<\/div>\n<p><\/div><\/div><div class=\"col-md-2 col-sm-4 section3_f3_col1 col-12 col-sm-12 col-md-6 col-lg-6 col-xl-4\"><div class=\"mb-4\"><\/p>\n<div class=\"icon_proceso\"><img loading=\"lazy\" decoding=\"async\" src=\"\/wp-content\/themes\/humanlevel\/img\/icon-5.svg\" width=\"24\" height=\"24\" \/><\/div>\n<div class=\"p1 estilo_contenido_2\">\n<h3>Search engine and LLM oriented relevance<\/h3>\n<\/div>\n<div class=\"p2 estilo_contenido_1\">We optimize every on-page detail of each template of your website to improve its relevance and make it easier for search engines and LLMs to index your content.<\/div>\n<p><\/div><\/div><div class=\"col-md-2 col-sm-4 section3_f3_col2 col-12 col-sm-12 col-md-6 col-lg-6 col-xl-4\"><div class=\"mb-4\"><\/p>\n<div class=\"icon_proceso\"><img loading=\"lazy\" decoding=\"async\" src=\"\/wp-content\/themes\/humanlevel\/img\/icons\/trending-up-red.svg\" width=\"24\" height=\"24\" \/><\/div>\n<div class=\"p1 estilo_contenido_2\">\n<h3><span class=\"notion-enable-hover\" data-token-index=\"0\">Monthly reports with relevant KPIs<\/span><\/h3>\n<\/div>\n<div class=\"p2 estilo_contenido_1\">We track the main KPIs of the business, detailed reports, recommendations and prioritization of monthly tasks.<\/div>\n<p><\/div><\/div><div class=\"col-md-2 col-sm-4 section3_f3_col3 col-12 col-sm-12 col-md-6 col-lg-6 col-xl-4\"><\/div><\/div><\/div><\/div><\/div><div class=\"row\"><div class=\"col section5\"><div class=\"container\"><div class=\"row mb-4\"><div class=\"col-md-6 section5_col1 col-12 col-sm-12 col-md-12 col-lg-6\"><div class=\"mb-4\"><\/p>\n<div class=\"p1 estilo_contenido_4\">Our process<\/div>\n<div class=\"p2 estilo_titulo_seccion\">\n<h2><span class=\"notion-enable-hover\" data-token-index=\"0\">Our approach to healthcare SEO<\/span><\/h2>\n<\/div>\n<div class=\"p3 estilo_contenido_5\"><span class=\"notion-enable-hover\" data-token-index=\"0\">We will work together with fluid, transparent and close communication.<\/span><\/div>\n<p><\/div><\/div><div class=\"col-md-6 section5_col2 col-12 col-sm-12 col-md-12 col-lg-6\"><div class=\"mb-4\"><\/p>\n<div class=\"section5_lista\">\n<ol id=\"lista_proceso\">\n<li>\n<div class=\"p1 estilo_contenido_2\">\n<h3>Initial audit<\/h3>\n<\/div>\n<div class=\"p2 estilo_contenido_1\">We analyze visibility, web structure, content and authority to define priorities.<\/div>\n<\/li>\n<li>\n<div class=\"p1 estilo_contenido_2\">\n<h3>Customized strategy<\/h3>\n<\/div>\n<div class=\"p2 estilo_contenido_1\">We define an SEO plan oriented to attract patients and improve presence in search engines.<\/div>\n<\/li>\n<li>\n<div class=\"p1 estilo_contenido_2\">\n<h3>Coordinated implementation<\/h3>\n<\/div>\n<div class=\"p2 estilo_contenido_1\">We supervise the implementation of improvements together with internal teams or external suppliers.<\/div>\n<\/li>\n<li>\n<div class=\"p1 estilo_contenido_2\">\n<h3>Continuous monitoring<\/h3>\n<\/div>\n<div class=\"p2 estilo_contenido_1\">We measure the impact of the actions and adapt the strategy according to the evolution of the sector.<\/div>\n<\/li>\n<\/ol>\n<\/div>\n<p><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"row\"><div class=\"col section_faqs\"><div class=\"container\"><div class=\"row mb-4\"><div class=\"col section_faqs_col1 col-12 col-lg-6\"><div class=\"mb-4\"><\/p>\n<div class=\"estilo_titulo_seccion p1\">\n<h2>Frequently Asked Questions<\/h2>\n<\/div>\n<div class=\"estilo_contenido_5 p2\">Do you have a question we haven&#8217;t answered? Do not hesitate to contact us.<\/div>\n<div id=\"contactar\"><a class=\"btn btn-hlc\" href=\"#anchor-formulario\">CONTACT<\/a><\/div>\n<p><\/div><\/div><\/div><div class=\"accordion mb-4\" id=\"accordion1\"> <div class=\"card mt-3\">\r\n <h3 class=\"card-header\" data-toggle=\"collapse\" data-target=\"#t1677151007435-c195419e-b77660fe-353942c0-670f\">\r\n What kind of content can I rank if I am a doctor or have a clinic? <button class=\"arrow\"><\/button>\r\n <\/h3>\r\n <div id=\"t1677151007435-c195419e-b77660fe-353942c0-670f\" class=\"collapse show\" data-parent=\"#accordion1\">\r\n <div class=\"card-body\"><p><\/p>\r\n <div class=\"mb-4\"><\/p>\n<div class=\"estilo_contenido_1\">From informative articles, services and specialties to frequently asked questions, clinical cases (anonymized) and testimonials.<\/div>\n<p><\/div>\r\n <\/div>\r\n <\/div> \r\n <\/div> <div class=\"card\">\r\n <h3 class=\"card-header collapsed\" data-toggle=\"collapse\" data-target=\"#t1677151007493-c90f1a18-d2f060fe-353942c0-670f\">\r\n What\u2019s the difference between general SEO and specialized healthcare SEO? <button class=\"arrow\"><\/button>\r\n <\/h3>\r\n <div id=\"t1677151007493-c90f1a18-d2f060fe-353942c0-670f\" class=\"collapse\" data-parent=\"#accordion1\">\r\n <div class=\"card-body\"><p><\/p>\r\n <div class=\"mb-4\"><\/p>\n<div class=\"estilo_contenido_1\">SEO for healthcare requires specific knowledge of regulations, content sensitivity, medical semantics and patient experience.<\/div>\n<p><\/div>\r\n <\/div>\r\n <\/div> \r\n <\/div> <div class=\"card\">\r\n <h3 class=\"card-header collapsed\" data-toggle=\"collapse\" data-target=\"#t1677601713656-114beb83-e81a60fe-353942c0-670f\">\r\n How does SEO help to get more patients? <button class=\"arrow\"><\/button>\r\n <\/h3>\r\n <div id=\"t1677601713656-114beb83-e81a60fe-353942c0-670f\" class=\"collapse\" data-parent=\"#accordion1\">\r\n <div class=\"card-body\"><p><\/p>\r\n <div class=\"mb-4\"><\/p>\n<div class=\"estilo_contenido_1\">Increasing visibility in relevant searches, generating trust and facilitating contact from the website or local profile.<\/div>\n<p><\/div>\r\n <\/div>\r\n <\/div> \r\n <\/div><\/div><\/div><\/div><\/div><div class=\"row\"><div class=\"col \"><script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\/\",\n  \"@type\": \"Service\",\n  \"serviceType\": \"Healthcare SEO\",\n  \"provider\": {\n    \"@type\": \"Organization\",\n    \"@id\":\"https:\\\/\\\/www.humanlevel.com\\\/#organization\"\n  },\n  \"areaServed\": {\n    \"@type\": \"Continent\",\n    \"name\": \"Europe\"\n  }\n}\n<\/script>\n<script type=\"application\/ld+json\">\n{\n\t\"@context\":\"http:\\\/\\\/schema.org\",\n\t\"@type\":\"Organization\",\n    \"@id\":\"https:\\\/\\\/www.humanlevel.com\\\/#organization\",\n    \"name\":\"Human Level\",\n    \"address\": {\n  \t\"@type\": \"PostalAddress\",\n  \t\"streetAddress\": \"Calle Arcadi Blasco, 20\",\n  \t\"addressLocality\": \"Sant Joan d'Alacant\",\n  \t\"addressRegion\": \"Alicante\",\n  \t\"postalCode\": \"03550\",\n  \t\"addressCountry\": \"ES\"\n    },\n  \t\"email\": \"info@humanlevel.com\",\n    \"telephone\": \"+34966141907\",\n    \"url\":\"https:\\\/\\\/www.humanlevel.com\\\/\",\n    \"logo\":\n    {\n    \t\"@type\":\"ImageObject\",\n    \t\"url\":\"https:\\\/\\\/www.humanlevel.com\\\/wp-content\\\/uploads\\\/logo-humanlevel-web.png\",\n        \"width\":305,\n        \"height\":74,\n        \"@id\":\"https:\\\/\\\/www.humanlevel.com\\\/#logo\"\n    },\n  \"image\":\n  {\n    \"@type\":\"ImageObject\",\n  \t\"@id\":\"https:\\\/\\\/www.humanlevel.com\\\/#logo\"\n  }\n}\n<\/script><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":36,"featured_media":79682,"parent":51484,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"HL_servicios_secciones.php","meta":{"footnotes":""},"class_list":["post-79708","page","type-page","status-publish","has-post-thumbnail","hentry","entry"],"yoast_head":"\n<title>SEO agency with expertise in healthcare | Human Level<\/title>\n<meta name=\"description\" content=\"SEO experts for clinics, hospitals and healthcare companies. 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