{"id":53728,"date":"2016-01-19T12:48:55","date_gmt":"2016-01-19T11:48:55","guid":{"rendered":"https:\/\/www.humanlevel.com\/diccionario-marketing-digital\/housing"},"modified":"2020-07-09T10:01:00","modified_gmt":"2020-07-09T08:01:00","slug":"housing","status":"publish","type":"dicmarketing","link":"https:\/\/www.humanlevel.com\/en\/digital-marketing-dictionary\/housing","title":{"rendered":"Housing"},"content":{"rendered":"<p><strong>Housing<\/strong>, also called <em>colocation<\/em> in English-speaking countries,<strong> refers to the possibility offered by the hosting company to host a client&#8217;s servers in its data center<\/strong>. In this modality, the client benefits from the security conditions, air conditioning, firewall or protection and connectivity of the data center, avoiding having to assume these expenses individually.<\/p>\n<blockquote><p>Housing is the service offered by hosting companies to host the client&#8217;s server in their data center.<\/p><\/blockquote>\n<p>In this hosting modality the servers are the property of each client, as well as the software, configuration, licensing and maintenance costs, which must be done by their own technicians.<\/p>\n<p>The most important characteristics to be taken into account when contracting this service are:<\/p>\n<ul>\n<li><strong><img loading=\"lazy\" class=\"alignright size-medium wp-image-23030\" src=\"https:\/\/www.humanlevel.com\/wp-content\/uploads\/acceso-restringido-housing-300x300.png\" alt=\"restricted access housing\" width=\"300\" height=\"300\" \/>Bandwidth:<\/strong> an Internet connection with a bandwidth to support the connections made to the server.<\/li>\n<li><strong>Connectivity:<\/strong> to allow the server to remain connected to the network even if one of the connections has problems.<\/li>\n<li><strong>Power supply:<\/strong> a power supply without fluctuations and with redundant lines that can prevent possible power outages.<\/li>\n<li><strong>Physical security:<\/strong> refers to the security of the facilities to access the server and prevent theft.<\/li>\n<li><strong>Fire safety:<\/strong> these are the safety systems that prevent and act against possible fires that may occur in the facilities.<\/li>\n<li><strong>Climate control:<\/strong> temperature and humidity control is very important to ensure proper server operation.<\/li>\n<li><strong>Support:<\/strong> to act as soon as possible against possible incidents.<\/li>\n<\/ul>\n<h2>Housing Advantages<\/h2>\n<p>Some of the advantages of hiring this service compared to other web hosting services or having the server physically in the client&#8217;s own company:<\/p>\n<ul>\n<li><strong>Choice of server:<\/strong> the server is the client&#8217;s, so you can choose the characteristics of the server depending on your needs.<\/li>\n<li><strong>Facilities:<\/strong> the facilities are prepared for optimal server operation.<\/li>\n<li><strong>Reduced price:<\/strong> compared to a dedicated server, the price of the service is usually lower.<\/li>\n<li><strong>Better connectivity:<\/strong> data centers have specialized facilities to ensure excellent connectivity and solutions against Internet outages.<\/li>\n<li><strong>More security:<\/strong> against theft and other incidents such as power outages, fires, floods and other natural disasters.<\/li>\n<\/ul>\n<h2>Housing Disadvantages<\/h2>\n<p>There are also disadvantages to this service, some of the most important of which are:<\/p>\n<ul>\n<li><strong>Server in property:<\/strong> it is necessary to have a server in property or to acquire it in its defect. The hardware will eventually need to be upgraded or replaced in case of failure.<\/li>\n<li><strong>Location of the server: <\/strong>since the machine is located outside the customer&#8217;s company, it would be necessary to travel to the data center for any need related to the physical parts of the server, such as, for example, the replacement of a part.<\/li>\n<li><strong>Qualified personnel:<\/strong> it is necessary to have qualified and knowledgeable personnel to configure and administer the server.<\/li>\n<\/ul>\n<p>The housing service is usually contracted according to the physical space occupied by the servers in the server cabinets (measured in &#8220;U&#8221;, which is the standard height of a server) as well as the data transfer required.<\/p>\n\n<section class=\"rounded-xlg cta-image\">\n<div>\n<p class=\"gb-text cta-abovetitle\">Tu marca, visible y encontrable<\/p>\n\n\n\n<p class=\"gb-text cta-title\">Est\u00e1s a un paso de dominar tu categor\u00eda online<\/p>\n\n\n\n<a class=\"gb-text btn\" href=\"#anchor-formulario\">Start now<\/a>\n<\/div>\n\n\n\n<img loading=\"lazy\" class=\"gb-media-f45eabef\" alt=\"\" title=\"HL20-SEO\" src=\"https:\/\/www.humanlevel.com\/wp-content\/uploads\/HL20-SEO-1-e1770805082974.png\" width=\"500\" height=\"400\"\/>\n<\/section>\n\n","protected":false},"excerpt":{"rendered":"<p>Housing, also called colocation in English-speaking countries, refers to the possibility offered by the&#8230;<\/p>\n","protected":false},"author":23,"featured_media":47952,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"area":[410],"letra":[389],"class_list":["post-53728","dicmarketing","type-dicmarketing","status-publish","format-standard","has-post-thumbnail","hentry","area-web-development","letra-h"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What is housing? | Human Level<\/title>\n<meta name=\"description\" content=\"Housing refers to the possibility offered by the hosting company to host a client&#039;s servers in its data center. 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