Pros and cons of using chatbots on your ecommerce website
Chatbots are becoming commonplace in our lives. We analyse the advantages and disadvantages of implementing one on our ecommerce site.
Chatbots are becoming commonplace in our lives. We analyse the advantages and disadvantages of implementing one on our ecommerce site.
We gather some of the most fun Google tricks and features to celebrate its 20th anniversary. Live long and prosper!
My goal with this post is to encourage you to address this deficiency on your website. Why? Because if you think this content is boring and dispensable, well, I can only say to you that you couldn’t be more wrong.
I frequently realise that whenever I speak to people who don’t really belong to the so-called “marketing scene”, but have heard about SEO and SEM at some point in their lives, they still do not know the difference between these two disciplines.
Automated and personalised email marketing strategies using the so-called drip campaigns to focus on each individual user for a more exclusive approach.
In this post we review some great techniques to connect with your target audience, by using content marketing catering to their needs.
It’s important to think about user experience as one of the basic components in the success of an online marketing campaign.
Do you know how to design an optimal conversion-oriented landing page? In this post you see which elements you need to keep in mind when creating one.
Learn to define your e-commerce’s target audience and evolve with it. We tell you all about the main steps you need to take to get it done.
If you want your online store to sell more, read on about what are the most important steps of an online marketing plan for an e-commerce store.
Every time, more and more companies become more conscious of the importance of developing their presence on the Internet, and of using all tools at their disposal to define and promote their brand. This logic applies just as easily to people, and freelance workers and professionals. This is where personal branding or personal brand development come into play. It’s a concept that aims to differentiate individuals who wish to be professionally successful, in the same way that commercial brands would do it.
In this post we explain the main aspects regulating copyright and copyleft licenses, with a special focus on Creative Commons, to help you understand how to use third-party images on your own website.
