Information Architecture and SEO for e-commerce sites
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- E-Commerce, SEO
This post about information architecture and its relation to SEO for e-commerce sites is based on Fernando Maciá’s presentation at #Monetiza19.
This post about information architecture and its relation to SEO for e-commerce sites is based on Fernando Maciá’s presentation at #Monetiza19.
Find out about the use of AMP for e-commerce. What are its pros and cons? Is it worth implementing in our online shop?
Social Commerce is an extension of electronic commerce integrated into social platforms such as Facebook or Twitter. If you know how to use them, you will give your prospective customers the chance to get to know your products better, without having to invest too much into other advertising techniques.
Find out about the fundamental laws regulating e-commerce in Spain, as well as basic legal requirements you need to fulfil in order to run an online shop.
Follow our recommendations to make the most of Black Friday, to get more conversions and new customers with your online shop.
Find out what elements should a product page of an online shop contain to be correctly optimised for search engines and be eligible to rank in the results.
Setting up a debit/credit card payment gateway is much easier than you think! Check this step-by-step guide to see how to do it in your own e-commerce store.
Learn how to use these traditional marketing techniques, but applied to increasing sales on your e-commerce store.
The success of an e-commerce store is greatly influenced by how easy we make it for our customers to pay for our products or services. The easier our payment system, the more we favour impulse purchases at our online store.
Product pictures are one of the strongest selling arguments for an online store. If the product conquers our customer through its looks, the probability of a sale being successfully completed is higher.
